Burberry OM: A Comprehensive Overview
Burberry, a name synonymous with luxury and British heritage, has been captivating fashion enthusiasts worldwide for over a century. One of their most iconic collections is the Burberry OM, which stands for “Oxford Men.” This article delves into the various aspects of the Burberry OM collection, providing you with an in-depth understanding of its design, history, and appeal.
Design Philosophy
The Burberry OM collection is inspired by the classic Oxford style, which is known for its timeless elegance and practicality. The design philosophy revolves around creating a collection that is both versatile and enduring, ensuring that it remains relevant across seasons and trends.
One of the key elements of the Burberry OM design is the use of the iconic trench coat. This versatile piece is crafted from the brand’s signature gabardine fabric, which is lightweight, durable, and water-resistant. The trench coat features a belted waist, a deep pocket, and a storm flap to protect against the elements.
Additionally, the Burberry OM collection incorporates the brand’s distinctive check pattern, known as the “Tartan.” This pattern is used on various pieces, such as scarves, ties, and even the lining of the trench coat, adding a touch of British sophistication to the collection.
History
The Burberry OM collection has its roots in the brand’s history, which dates back to 1856 when Thomas Burberry founded the company in Basingstoke, England. Initially, the brand focused on producing high-quality outerwear for the British military, including the iconic trench coat.
In the early 20th century, Burberry gained international recognition for its innovative gabardine fabric, which was used to create the trench coat. The fabric’s durability and water-resistant properties made it an ideal choice for soldiers during World War I.
Over the years, Burberry has continued to evolve its design, while maintaining its core values of quality and heritage. The Burberry OM collection is a testament to the brand’s commitment to preserving its rich history while embracing modern fashion trends.
Product Range
The Burberry OM collection offers a wide range of products, catering to the diverse needs of men who appreciate classic style and functionality. Here’s a breakdown of some of the key items in the collection:
| Product | Description |
|---|---|
| Trench Coat | Iconic gabardine trench coat with belted waist, deep pocket, and storm flap. |
| Shirts | Classic Oxford shirts with button-down collars and contrast piping. |
| Chinos | High-quality chinos in various colors and fits, perfect for both casual and formal occasions. |
| Outerwear | Additional outerwear options, including lightweight jackets and raincoats. |
In addition to these core items, the Burberry OM collection also includes accessories such as scarves, ties, and belts, all featuring the brand’s iconic check pattern.
Global Appeal
The Burberry OM collection has a global appeal, attracting men from all walks of life who appreciate the brand’s unique combination of heritage and modern fashion. The collection is particularly popular among fashion-forward individuals, celebrities, and those who value quality and craftsmanship.
Burberry has also made a conscious effort to expand its reach by collaborating with other brands and designers. These collaborations have helped to introduce the Burberry OM collection to new audiences and further solidify its status as a leading luxury fashion brand.
Conclusion
The Burberry OM collection is a testament to the brand’s commitment to quality, heritage, and innovation. With its timeless design, versatile pieces, and global appeal, the collection continues to captivate fashion enthusiasts worldwide. Whether you’re looking for an iconic trench coat or a classic Oxford shirt, the Burberry OM collection has something to offer for every man who appreciates the finer things in life.
